Yellowbrick’s Founder on Profession Path Tendencies, Advantages of On-line Programs
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Yellowbrick’s Founder on Profession Path Tendencies, Advantages of On-line Programs

Yellowbrick’s Founder on Profession Path Tendencies, Advantages of On-line Programs

“Style Styling Foundations,” the five-module course created by Yellowbrick in partnership with the Style Institute of Know-how’s Heart for Persevering with and Skilled Research and WWD, helps members reinvent themselves by studying new abilities and taking new profession paths.

However what’s driving that need for change?

Extra from WWD

Right here, Rob Kingyens, founder and chief government officer of Yellowbrick, shares insights into the “Nice Resignation” and the way it’s impacting careers in addition to how on-line programs have advanced.

WWD: What have been among the elements behind “The Nice Resignation,” which noticed folks reprioritizing their lives and careers?

Rob Kingyens: When the pandemic hit and lockdowns began, it pressured thousands and thousands of individuals to take a pause . I feel for a lot of of them, it served as a wake-up name as they discovered their jobs both in jeopardy or gone utterly. Even after years of loyalty and onerous work, one factor was clear: the whole lot can evaporate straight away.

A number of folks started to marvel what it was all for. If the whole lot is so tenuous anyway, shouldn’t they be taking an opportunity on one thing they’re captivated with? Shouldn’t they take an opportunity on themselves? Might they restructure their lives to focus extra on what issues, and prioritize the buddies, household and experiences they love?

In reply to those questions, thousands and thousands determined to go away their jobs. An excellent quantity selected to strike out on their very own. In 2020, 4.4 million People filed with the IRS to begin new companies. It was a report soar — that’s, till the very subsequent yr, when 5.4 million extra People made the leap into entrepreneurism.

WWD: What position does on-line studying play as folks look to reimagine their careers? What are the advantages for customers seeking to take on-line courses?

R.Okay.: On-line studying has advanced quickly over the previous decade, and it’s now driving all types of profession adjustments. At no different time has it been simpler to coach for a brand new occupation or profession path. On-line applications enable folks to achieve information and important abilities with out having to maneuver anyplace, commute to or from bodily lecture rooms, and provide an enormous array of choices that will not be accessible if learners needed to keep native.

Many applications, like FIT x WWD Style Styling Foundations, additionally make it doable to listen to immediately from consultants in a given {industry}, whereas they might not be capable of take part in a extra conventional class. Armed with industry-based levels or certificates from these on-line applications, learners can present new employers that they’ve the talents and information to succeed. And for these with extra entrepreneurial objectives, they will dangle their shingles with extra confidence after having heard the success tales of those that’d come earlier than them.

WWD: What’s the worth proposition for customers taking Yellowbrick programs? And the way does Yellowbrick differentiate itself from different on-line studying corporations?

R.Okay.: Yellowbrick programs, similar to Parsons x WWD Style Enterprise Necessities, are distinctive on this area. Most different career-focused applications assume that learners already know what they need to do after which educate the granular abilities wanted for these roles. However that diploma of certainty — particularly for folks getting into new careers — is sort of all the time the exception, not the rule. So many career-switchers solely have a imprecise notion of what they might do or the place they might excel in a brand new {industry}. They usually don’t know the place to start in any respect.

That’s what our programs are designed to do finest: they provide extra holistic views of inventive industries. Sure, learners will stroll away having gained vital abilities and may have accomplished initiatives that illustrate their expertise. However most significantly, they’ll have constructed a elementary understanding of an entire {industry} and so they can pursue a path with open eyes. It’s a form of schooling that actually isn’t supplied anyplace else.

About Rob Kingyens:

Rob Kingyens is the founder and CEO of Yellowbrick, a world chief in on-line schooling for the creator economic system and profession exploration within the arts, media, sports activities and leisure industries. The corporate develops thrilling, accessible on-line applications in collaboration with prime manufacturers and world-renowned universities. Previous to beginning Yellowbrick, Kingyens served in varied government and founder roles inside on-line schooling, together with chief working, chief know-how and chief advertising officer roles — main studying options for international manufacturers and academic organizations, together with Cornell College, World Studying Methods, Discovery Training, Intel, Crimson Cross, GE, Microsoft, McDonald’s, Goodwill, Boston Consulting Group and others.

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